Lead the creation, art direction, and management of a wide range of marketing assets for The Honest Kitchen, including packaging, paid social ads, retailer materials (sell sheets, end cap headers, shelf talkers, etc.), print advertisements, and website assets. Ensuring brand consistency across all channels while optimizing visuals for engagement and conversion.
The Honest Kitchen was founded in 2002 with a mission to help as many pets as possible get on the road to good health through good food. They produce a full line of human grade, complete and balanced foods for dogs and cats, including dry, dehydrated, and wet foods, as well as treats, toppers, and hydration boosters.